First Research US Industry Profile

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Magnetic & Optical Media Manufacturing
SIC Codes: 3695
NAICS Codes: 3346, 33461
Last Quarterly Update: 12/2/2024
Companies in this industry manufacture optical discs, hard drive disks, and magnetic tape storage. Major companies include CMC Magnetics and RITEK (both based in Taiwan); and FUJIFILM, Maxell, Resonac, and Sony (all based in Japan).
The global magnetic and optical media industry is dominated by Asian manufacturers. Media manufacturers are targeting Africa, the Middle East, South America, Eastern Europe, and emerging markets in Asia for growth.
The US magnetic and optical media manufacturing industry includes about 60 firms with combined annual revenue of about $380 million.
Competitive Landscape
Demand for magnetic and optical media is driven by ever-expanding data storage needs of businesses and consumers. However, demand for particular storage formats can decline rapidly as new technologies are developed. The profitability of individual companies depends on manufacturing efficiency, rapid technological advancements, effective marketing, and efficient distribution. Large companies enjoy economies of scale in manufacturing and distribution. Small companies can compete effectively by developing new products. The US industry is highly concentrated; the top 4 companies account for over 85% of revenue.
Products, Operations & Technology
Major products include magnetic recording media and parts (95%). Other products include optical disks, blank CDs, DVDs, and other recordable media as ... plus:
Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms

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