Personal Computer Manufacturing
Companies in this industry produce desktop and portable personal computers (PCs). Major companies include Acer, Apple, Asus, Dell, HP, and Lenovo.
The annual worldwide PC shipments reached about 245 million units in 2023, according to Canalys. Global growth has been hindered by competition from mobile devices, especially in emerging markets where a consumer's first connected device is likely to be a smartphone.
The US electronic computer manufacturing industry includes about 300 establishments, with a combined annual revenue of about $9 billion.
Competitive Landscape
Demand in the PC market is driven by technological advances, disposable income in the consumer market, and corporate spending cycles. The profitability of individual companies depends on supply chain efficiency and ancillary products and services. Large companies have advantages in leveraging extensive marketing budgets and sales channels, securing component discounts, and manufacturing efficiencies. Small companies can compete by offering unique products or localized service and support. The US computer manufacturing industry is highly concentrated: the top 50 companies account for about 95% of industry revenue.
Products, Operations & Technology
PCs come in a variety of shapes and sizes and may be customized for specific applications. As computer and communications technologies have advanced, the
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Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms