First Research US Industry Profile

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Residential Real Estate Brokerage & Management
SIC Codes: 6513, 6514, 6531
NAICS Codes: 53111, 53121, 531311
Last Quarterly Update: 10/7/2019
Companies in this industry act as agents or brokers in the buying and selling of residential real estate, in addition to leasing and managing residential properties. Major companies include Keller Williams, HomeServices of America, Realogy, and Re/Max (all based in the US), as well as Countrywide Group (UK), Deutsche Wohnen (Germany), FirstService (Canada), and Leopalace21 (Japan).
The world's top-performing residential real estate markets, where home values are rising the fastest, include Hong Kong, Slovenia, Hungary, Turkey, and Mexico, according to Knight Frank's Global House Price Index. Housing prices are mirroring the upturn in the global economy.
The US residential real estate brokerage and management industry includes about 230,000 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $200 billion.
Competitive Landscape
Demand is driven by population growth and construction activity. The profitability of residential real estate brokerage and management companies depends on demand for properties and the volume of transactions they handle. Demand and volume are usually higher during periods of strong economic growth and can be negatively impacted by a recession or too much new construction. Large companies have only modest economies of scale and benefit mainly from better name recognition than smaller rivals. Small companies compete effectively by developing expertise in a single market or region.
The US industry is fragmented: the 50 largest companies account for about 25% of revenue.
Products, Operations & Technology
Major services include sales, leasing, and management of residential property. Many companies provide multiple services; for example, companies that lease ... plus:
Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms

Historical Profiles (PDF format)

04/08/2019
01/07/2019
10/01/2018
07/02/2018
04/02/2018
01/01/2018
09/18/2017
06/19/2017
03/20/2017
12/12/2016
09/12/2016
06/13/2016
03/14/2016
12/07/2015
09/07/2015
06/15/2015
03/16/2015
12/15/2014
09/29/2014
07/07/2014
04/07/2014
01/13/2014
10/07/2013
07/15/2013
04/22/2013
01/28/2013
10/22/2012
08/06/2012
05/14/2012
02/13/2012
10/31/2011
08/01/2011
04/18/2011
01/10/2011
10/04/2010
07/12/2010
04/05/2010