First Research US Industry Profile

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Health Supplement Stores
SIC Codes: 5499
NAICS Codes: 446191
Last Quarterly Update: 5/27/2019
Companies in this industry sell vitamins, minerals, and dietary supplements from physical retail locations. Major companies include GNC Holdings, Vitamin Shoppe, and Vitamin World (all based in the US), along with Holland & Barrett (UK).
Worldwide, annual sales of dietary supplements through all channels surpassed $130 billion in 2016 and are expected to exceed $220 billion in 2022, according to Zion Market Research. The Asia/Pacific region is the world's largest market, while a significant amount of growth is expected to come from Latin America, driven by rising urban populations, modernizing retail channels, and increasing middle-class income.
The US health supplement store industry includes about 10,000 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $6 billion.
Competitive Landscape
Health and nutrition trends, aging populations, and consumer spending drive demand. The profitability of individual companies depends on product innovation, effective merchandising, and competitive pricing. Large companies have advantages in purchasing, distribution, finance, and marketing. Small companies can compete effectively by providing superior customer service, offering unique products, serving a local market, or leveraging online sales. The US industry is concentrated: the top 50 companies generate about 55% of sales.
Health supplement stores compete with discount stores, supermarkets, drugstores, mail order and internet retailers, health food stores, and direct sellers of supplements. The highest concentrations of vitamin, mineral, and health supplement sales are in supermarkets and superstores, followed closely by online merchants and specialty stores.
Products, Operations & Technology
Major products sold in health supplement stores include vitamins, minerals, and dietary supplements (about 80% of US industry sales) and grocery items. ... plus:
Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms

Historical Profiles (PDF format)

02/25/2019
11/19/2018
08/20/2018
05/21/2018
02/19/2018
11/13/2017
08/07/2017
05/08/2017
01/30/2017
10/24/2016
07/25/2016
04/25/2016
01/25/2016
10/19/2015
07/20/2015
04/20/2015
01/19/2015
10/20/2014
07/21/2014
04/28/2014
02/03/2014
10/28/2013
08/05/2013
05/13/2013
02/18/2013
11/12/2012
08/27/2012
06/04/2012
03/12/2012
11/21/2011
08/22/2011
05/09/2011
02/07/2011
10/25/2010
08/02/2010
04/26/2010
01/25/2010