First Research US Industry Profile

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Recreational Vehicle Dealers
SIC Codes: 5561
NAICS Codes: 441210
Last Quarterly Update: 3/11/2024
Companies in this industry sell new motor homes, new travel trailers, and used recreational vehicles. Major companies include Camping World, General RV Center, Giant Inland Empire RV, La Mesa RV Center, and Lazy Days' RV.
Worldwide sales of RVs are expected to reach $80 billion by 2035, according to Globenewswire. The Asia Pacific market is the largest holding around 47% among other markets such as North America and Europe.
The US RV dealer industry includes about 2,600 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $26 billion.
Competitive Landscape
Demand is driven by consumer income and population demographics. The profitability of individual companies depends on effective marketing and inventory management. Large dealerships have advantages in breadth of product line, repair center capability, and marketing efficiencies. Small dealers can compete by providing superior customer service or securing favorable locations. The US industry is fragmented: the top 50 companies account for about 50% of industry revenue.
Products, Operations & Technology
Major products include motor homes, travel trailers, and campers (about 50% of US revenue) and new RVs, parts and accessories (about 40%). Other revenue ... plus:
Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms

Historical Profiles (PDF format)

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