First Research US Industry Profile

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Home Furnishings Stores
SIC Codes: 5714, 5719
NAICS Codes: 44229
Last Quarterly Update: 4/15/2019
Companies in this industry sell new home furnishings, such as decorative items, kitchen and bath products, linens, and window treatments from physical retail locations. Major US companies include At Home, Bed Bath & Beyond, Pier 1 Imports, RH (formerly Restoration Hardware), and Williams-Sonoma.
The global market for home furnishings, including furniture, household textiles, and floor coverings, is forecast to grow at a compound annual rate of about 6% through 2021, according to market research firm Technavio.
The US home furnishings store industry includes about 16,000 stores with combined annual revenue of about $32 billion.
Competitive Landscape
Demand is driven by consumer income. Large companies compete through volume purchasing, breadth of products, and effective merchandising and marketing. Small companies focus on a market segment and compete through depth of products and superior customer service. The US industry is highly concentrated: the 50 largest companies account for about 80% of revenue.
Competition for home furnishing stores includes department stores, mass merchandisers, home improvement stores, and online and mail-order retailers. Brick-and-mortar home furnishings stores are facing increasing competition from a proliferation of direct online merchants. Online-only retailers are gaining market share as consumers shift to buying home furnishings and housewares over the internet.
Products, Operations & Technology
Major product categories are decorative accessories (25% of sales), domestics (15%), and kitchenware (15%). Domestics are towels, sheets, blankets, and ... plus:
Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms

Historical Profiles (PDF format)

01/14/2019
10/08/2018
07/09/2018
04/16/2018
01/15/2018
10/09/2017
07/10/2017
04/03/2017
01/02/2017
09/26/2016
06/27/2016
04/04/2016
01/04/2016
10/05/2015
06/29/2015
03/30/2015
01/05/2015
10/06/2014
07/14/2014
03/24/2014
12/16/2013
09/23/2013
07/01/2013
04/08/2013
01/14/2013
10/08/2012
07/23/2012
04/30/2012
01/30/2012
10/17/2011
07/11/2011
04/04/2011
12/20/2010
09/27/2010
06/21/2010
03/22/2010