Companies in this industry manufacture boats intended primarily for consumers' personal use, including inboard and outboard motor boats, sailboats, rowboats, yachts, and rubber and plastic inflatable boats. Major US companies include Brunswick, Malibu Boats, Marine Products, MCBC Holdings, and Viking Yacht.
The US boat building industry includes about 850 companies with combined annual revenue of about $10 billion.
Construction of commercial and military vessels is covered in the Shipbuilding & Repairing industry profile.
Demand from end users depends on consumer income. The profitability of individual companies is linked to manufacturing efficiencies. Large companies have advantages in marketing and distribution. Small companies can compete by specializing in niche markets. The US industry is concentrated: the largest 50 companies generate about 75% of revenue.
Products, Operations & Technology
Major product segments are outboard motorboats (about 45% of US industry revenue); inboard motorboats (20% percent); and inboard-outboard boats (20%).
Sales & Marketing
Finance & Regulation
Regional & International Issues
Also includes the following chapters:
Quarterly Industry Update
Trends and Opportunities
Call Preparation Questions
Glossary of Acronyms