First Research US Industry Profile

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Household Appliance Manufacturing
SIC Codes: 3631, 3632, 3633, 3634, 3635, 3639
NAICS Codes: 3352
Last Quarterly Update: 5/27/2019
Companies in this industry manufacture large appliances, such as stoves, ovens, refrigerators, and washers and dryers, as well as small appliances, including vacuum cleaners, fans, humidifiers and dehumidifiers, and toaster ovens. Major companies include US-based Whirlpool, along with BSH Hausgeräte (Germany), Electrolux (Sweden), Haier Electronics and Haier-owned GE Appliances (China), and LG Electronics (South Korea).
The global market for electric household appliances is projected to reach 1.8 billion units by 2024, driven by innovations in technology, replacement demand, and a growing middle class in emerging markets, according to Global Industry Analysts.
The US household appliance manufacturing industry consists of about 300 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $22 billion.
Competitive Landscape
Demand is driven by growth in consumer income and by home sales. The profitability of individual companies depends on efficient operations and effective marketing. Large companies have economies of scale in production, marketing, and distribution. Small companies can compete effectively by producing specialty products, subcontracting to the larger manufacturers, or producing name brand goods under contract. The US industry is highly concentrated: the top 20 companies generate about 90% of revenue.
Imports, primarily from China and Mexico, are a major source of competition for US household appliance manufacturers, accounting for about 70% of the US market. US exports of household appliances, which account for about 40% of production, go mainly to Canada and Mexico.
Products, Operations & Technology
Major product categories are refrigerators and freezers (about 20% of US industry revenue); washers and dryers (20%); and ovens and ranges (20%). Other ... plus:
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Finance & Regulation
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Regional & International Issues
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Human Resources
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms

Historical Profiles (PDF format)

02/25/2019
11/19/2018
08/20/2018
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02/19/2018
11/13/2017
08/21/2017
05/15/2017
02/13/2017
10/31/2016
08/01/2016
05/02/2016
02/08/2016
11/02/2015
08/03/2015
04/27/2015
02/02/2015
11/03/2014
08/11/2014
05/19/2014
02/17/2014
11/11/2013
08/19/2013
05/27/2013
03/04/2013
11/26/2012
09/03/2012
06/18/2012
03/26/2012
12/05/2011
09/12/2011
06/06/2011
02/28/2011
11/08/2010
08/16/2010
05/10/2010
01/11/2010