Recreational Vehicle Manufacturing
Companies in this industry manufacture campers, motor homes, and travel trailers. Major companies include Forest River, REV Group (owner of the Fleetwood and Monaco brands), Thor Industries, and Winnebago (all based in the US), along with Hymer (Germany), Swift Group (UK), and Trigano (France).
The US recreational vehicle (RV) manufacturing industry consists of about 800 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $20 billion.
Competitive Landscape
Demand is driven by consumer income and demographics, as RV buyers are mainly middle aged and older. The profitability of individual companies depends on the ability to design desirable products. Large companies have economies of scale in production and distribution. Small companies can compete successfully by concentrating on a product line or by specializing in components. The US industry is highly concentrated: the 20 largest motor home manufacturers account for more than 95% of all the industry revenue; the top 50 travel trailer manufacturers generate about 90% of industry revenue.
Products, Operations & Technology
Recreational vehicles account for more than 30% of the industry revenue, followed by recreational vehicles about (30%), automobile and light truck horse
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Sales & Marketing
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Finance & Regulation
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Regional & International Issues
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Human Resources
Also includes the following chapters:
Quarterly Industry Update
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Industry Indicators
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Business Challenges
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Trends and Opportunities
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Call Preparation Questions
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Financial Information
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Industry Forecast
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Industry Websites
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Glossary of Acronyms